Tag: <span>festive marketing</span>
India’s Smartphone Festive Sale Loses Its Discount Weapon
Rising memory costs are forcing brands to replace deep festive discounts with EMI and exchange offers. Here's the pricing psychology behind the…
Gold Sales Fell 15% During Ganesh Chaturthi—Here’s Why
A 60% gold price surge pushed Ganesh Chaturthi volume down 15%. Yet wedding and self-purchase demand stayed resilient—what this reveals.