Tag: <span>D2C</span>

Slovic hits Rs 300 crore run rate selling gyms for the home
How a Rs 300 dumbbell set became the entry point to a nearly Rs 300 crore fitness brand for beginners, women and…

Gen Z brands take 21.7% of India’s kirana market
New-age consumer brands grabbed 21.7% of India's kirana market in H1 FY27, up from 14.8%. The distribution moat is cracking—here's what it…

Karwa Chauth D2C Sales Rise 64% as Demand Spreads Beyond North
GoKwik network data shows Karwa Chauth D2C sales up 64% in six days, with festival-labelled demand spreading beyond the North and buyers…

Myntra’s festive orders nearly 2X as non-metros surge
Myntra's Big Fashion Festival saw order volumes nearly double, with new non-metro customers up 74% and M-Now orders up 2.6x. Here's what…

D2C brands chase 30% festive growth as baskets shrink
D2C brands target 30% festive growth even as acquisition costs climb 15-20%, orders rise faster than order value, and shoppers buy fewer…

EDT’s Rs 1,000 crore ARR plan is a search-psychology play
EDT targets Rs 1,000 crore ARR in five years by turning branded search into demand. Here's the consumer psychology behind its D2C…

Marico Wants Half Its Revenue From New Brands by FY30
Marico's premium and digital brands hit 37% of revenue in FY26, up from 27% in FY20. Its acquisition playbook aims for 50%…

Consumers are aspiration-led, not category-led: Super.money
Super.money CTO Kaushik Mukherjee on why consumers buy around aspirations and brand affinity, and what that means for segmentation and loyalty.

India’s D2C revolution: what actually builds brand loyalty
An eight-part Forbes India-DTDC podcast series shows why repeat orders, omnichannel access and logistics now define India's next consumer brands.

The Souled Store Shows How Fandom Becomes a Brand Moat
How licensed IP, digital community and themed stores took The Souled Store to ₹492 crore revenue while profit fell 38% in FY25.

Swiss Beauty Select Targets Rs 100 Crore in Premium Push
Swiss Beauty Select aims to double revenue to Rs 70 crore, then Rs 100 crore, as premiumisation and channel mix reshape its…

Nykaa and L’Oréal BOLD bet on India’s indie beauty founders
Why two beauty giants are taking minority stakes in emerging Indian brands instead of buying them outright — and what founders can…