Tag: <span>viral marketing</span>
Parker’s Anti-AI Pen Ads Just Got 30% Cheaper
Parker turned unsolicited anti-AI spec ads into a Times Square billboard, then Amazon cut the Jotter to $8.34. The branding psychology behind…
Dumb Ways to Die: The Psychology of a Viral Warning
How Metro Trains and McCann Melbourne turned a rail-safety warning into a global singalong by making danger feel adorable and highly shareable.