Tag: <span>retail strategy</span>
Starbucks’ $1B+ U-Turn on Fast Coffee
Starbucks spent years optimising for speed and saw its 'third place' brand meaning fade. Now it's spending $1B+ to bring back comfort…
Rural Gen Z buys across 19.1 categories a month
WPP Media-Kantar's Rural Barometer 2026 shows rural Gen Z buying across 19.1 categories, using AI more, and following creators. What should marketers…
Why Blinkit won’t chase private-label margins
Blinkit CEO Albinder Dhindsa argues private labels are not a quick fix for margins—and explains where own brands still make sense.
Croma CMO: online isn’t always cheaper, offline owns 70%
Croma CMO Amit Agarwal busts the online-is-cheaper myth, with 70% of electronics sales still offline and price parity keeping stores competitive.
$300M TikTok sleep brand makes Target debut
Target is putting a TikTok-born sleep brand with a $300M second-year run rate in 550 stores to revive its falling home category.
Forevermark’s average bill value jumps 80% to $4,500
Forevermark's average bill value rose 80% to $4,500 as India's natural diamond jewellery market grew 13.5%. Here's what drove the premium.
Airport retail: winning a ₹6,000/sq ft gifting gamble
Airport rents can hit ₹6,000 a square foot, but gift-led, speed-first retail wins. What Hidesign, Forest Essentials and Bengaluru airport teach us.
Tweens Are Back as a $100 Billion Retail Force
Retailers from Walmart to Claire's are rebuilding the tween market. The lesson for marketers: curation, identity and parent trust drive the comeback.
High Prices, Softer Payments: The Festive Playbook
Rising costs have made festive price cuts rare. Brands are using EMIs, exchanges and value packs to protect margins while keeping buyers…
Swiss Beauty Select Targets Rs 100 Crore in Premium Push
Swiss Beauty Select aims to double revenue to Rs 70 crore, then Rs 100 crore, as premiumisation and channel mix reshape its…
Instacart’s Case for Banishing Online Grocery Markups
Instacart says retailers that don’t mark up online grow about 10 points faster. Here’s the pricing psychology behind its markup-cutting push.
Firefox Bikes and the Limits of Experience-Led Premiumization
Firefox Bikes used experience centres, not mass ads, to build a premium cycling brand. Post-Covid correction shows where retail theatre breaks.