Tag: <span>protein marketing</span>
89% want familiar protein formats—Quaker’s ₹10 ladoo bet
PepsiCo takes Quaker beyond breakfast with ₹10 Protein Ladooz and Chikki Bites, built on an insight: 89% want protein in familiar formats.
Consumers Forgive Average Ads, Not Poor Products
HUL's Rajneet Kohli says consumers forgive average ads but not poor products. Here are the shifts reshaping India's food and beverage market.