Tag: <span>meme marketing</span>

Saif Ali Khan’s Ghee Prize Is Now a Brand Memory
How an unscripted KBC reaction over a two-year ghee supply became a meme, followed Saif Ali Khan to Instagram and resurfaced on…

Some 10M-Follower Meme Pages Cost ₹50,000 a Post
Meme pages are moving from late-campaign buzz to planned media. Here's why brands now pay for native voice, timing and community over…

A trolled sweet sells 100 million boxes every Diwali. Here’s why
Soan Papdi is mocked, re-gifted and ubiquitous. Yet it sells 100 million boxes every Diwali. Here is the brand strategy behind its…