Tag: <span>EMI financing</span>
Why 5-8% price hikes won’t cool festive appliance demand
Appliance prices are up 5-8% ahead of the festive season, yet brands still expect double-digit growth. Premiumisation, EMI and replacement demand explain…
India’s Smartphone Festive Sale Loses Its Discount Weapon
Rising memory costs are forcing brands to replace deep festive discounts with EMI and exchange offers. Here's the pricing psychology behind the…