Tag: <span>consumer behavior</span>
The Psychology of the Ad: Maggi’s Mein aur Meri Maggi
How Maggi's 2010 campaign turned instant noodles into a shared emotional ritual in India using memory, social proof and co-creation.
Jio Story: When Local Voices Learned to Travel
Village-to-city video calls, hostel Wi-Fi rituals and regional creators show how data became presence—and what marketers can learn.
$87K Bitcoin Feels Pricey? Blame Anchoring
A TradingView note shows how Bitcoin around $87K can look expensive or cheap depending on the anchor. Here's what it means for…