Tag: <span>brand perception</span>

How Lava Virat’s ‘Shaq Hatao, Lava Uthao’ Sold Out Day One
Krea8’s Flipkart launch for Lava Virat used consumer skepticism as the creative hook—and sold out on day one. Here’s the psychology behind…

Why AI Shows Its Work: The Labor Illusion, Explained
Visible effort—spinners, progress bars, AI reasoning—makes the same result feel more valuable. Here's the psychology and what marketers can do.