Tag: <span>smartphone marketing</span>
Mivi One 5G bets on agreement, not spec wars
Mivi enters the smartphone market with the One 5G and a campaign that trades spec debates for one thing everyone can agree…
How Lava Virat’s ‘Shaq Hatao, Lava Uthao’ Sold Out Day One
Krea8’s Flipkart launch for Lava Virat used consumer skepticism as the creative hook—and sold out on day one. Here’s the psychology behind…