Tag: <span>QSR marketing</span>

Burger King India rides Avengers: Doomsday hype with Rs 99 menu
Burger King India has launched a limited-edition Avengers: Doomsday menu with themed burgers, merch and a Rs 99 entry point. What fandom…

Domino’s takes its snack-slice test national with Dominoid
Domino's turned a Kolkata snack test into a national launch with Dominoid. Here's the consumer psychology behind the QSR menu makeover.

App deals, Peri-Peri push lift Burger King India sales 14%
How app-only value deals, a Peri-Peri flavour drop and a first-ever profit reveal the behavioural playbook behind Burger King India's 14% same-store…