Tag: <span>music marketing</span>

Why a $90 Hoodie Makes a $45 T-Shirt Sell
A $90 hoodie makes a $45 T-shirt feel like the sensible buy. Here's how artists can use price anchoring in merch and…

Scarcity Is the Product: Why $40 Vinyl Sells Out
Blood Records turns limited vinyl into a scarcity machine, with drops selling out in 10 minutes. Inside the psychology of ownership and…