Tag: <span>holiday shopping</span>

Only 9% of shoppers buy where AI search begins
New survey data shows AI is winning discovery but not purchase: 16% start product search on ChatGPT while only 9% buy there.…

45% of Shoppers Now Say Return Fraud Is OK
Why permissive return policies are backfiring: 45% of shoppers now see return fraud as acceptable, and holiday returns hit 17%.