Tag: <span>Campus Activewear</span>
Campus Activewear’s Reset Lifted Consideration to 63%
Campus Activewear shifted from trade-first to a consumer-led brand platform, invested 8.5% of revenue in ads, and saw consideration hit 63%.
Campus Activewear turns the Sunday work call into brand strategy
Campus Activewear's new Vicky Kaushal campaign turns the Sunday work call into brand territory, backed by a refreshed identity and a cultural…